There is a voltage drop from transformer to incoming supply, because there is resistance in the cable, however the supply company work to ensure that the voltage supplied to houses / industry remains approximately constant.
You would tend to find that for a row of houses where the start of the row is close to the transformer and then (assuming they were all using the same supply) the voltage at the first house would be higher than that at the end of the row.
In the UK, the declared voltage and tolerance for an electricity supply is 230 volts -6%, +10%. This gives an allowed voltage range of 216.2 volts to 253.0 volts.
Where a new housing estate is built that will increase the demand on the supply and cause a drop in voltage.
The DNO therefore then needs to assess it's supply characteristics and ensure that the additional demand does not drop local voltage below the above limits.
On a temporary basis there may be high demand industry that may cause local fluctuations in the voltage.
BS7671 uses the "nominated" voltage of 230V as a standard reference voltage so that all calculations will be consistent. UK equipment is designed to be able to work (in the main) safely with the possible range of voltage available.